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Have You Been Fooled By Discount Shopping All This While?

Countless times, we get too excited when we see reduced offers, slashed deals, discounts, and mouth-watering offers but fail to understand that those prices are almost the same with other offers that have no discount. Many businesses and sales outlets fail to reach out and convert their potential customers due to their sales strategy.  Who doesn’t love sales? There’s just one problem: they lead us to make dumb choices – an insightful article by Dan Ariely and Jeff Kreisler that analyses the striking difference between a business that just put…

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