You are here
Smarter 

To Make Space for Creativity, Stop Looking for Great Ideas

You’ve probably used a handy invention called “coffee sleeves” if you’ve ever visited a coffee shop.  These insulators make it bearable to hold that super-hot cup of coffee.  Jay Sorensen is the inventor of the coffee sleeve.  He came up with this idea when he was driving his daughter to school when he spilled a cup of coffee in his lap, because the coffee was too hot to hold. It’s common wisdom that innovative ideas must be original, new, and a flash of creativity out of the blue. But this belief…

Read More
Smarter 

How Jotting Down Ideas in 30 Seconds Boosts Creativity

An adult has an average of 50,000 thoughts every day. Now try to recall 100 of those thoughts from earlier today. Pretty hard, right? It’s normal to forget most of them as our brains have to filter out unnecessary information so that we don’t go insane. [1] The problem is that we forget a lot of great ideas along the way. Great ideas often come when a person is unprepared Most of the time great ideas come from diffused mode: Thoughts come to you in this state when you’re not intently focused. Daydreaming or…

Read More