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The Ugly Truth About Comments and Reviews That No One Knows

How much do you feel you’re influenced on a daily basis? Social media opens us up to comparison of others but what about our opinions? If you’re presented with a video or article, it’s hard not to read the plethora of comments posted underneath before we’ve even clicked on it. Many times people read movie reviews on IMDB to decide whether or not they will watch a film. And many times people meticulously read customer reviews and ratings on Amazon before deciding to buy something. In essence, we’re being made…

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